On-line marketing plan

Online best practices follow some rules, just like all other marketing activities, not too different from the traditional ones (at the analysis outline level). What is different is basically the tools used and the platform.

We first need to ask ourselves some basic questions: 

1. What’s my goal?
2. Who’s my reference target?
3. What is the deadline of the targets I want to achieve?
4. What are my strategies in order to reach my goals?
5. Result Analyses, have I reached my goals? yes/no/why?