Social travel

Is the Social Travel the new frontier of the trip? All reviews that are currently located on the network are largely created by anonymous profiles. People of whom we have no information like: taste, habits, hobbies and preferences that help us to judge whether we agree with the judgment of the anonymous user.

The social travel will expand the panorama of web marketing tools to improve your own autonomy and the possibility to use it for marketing purposes.

Let us assume we are looking for a restaurant where you can eat well but wile making the research on internet we run into a bad review.
The fact that an anonymous user has not tasted the food (depending on customs, preferences and expectations) does not prove that another user does not appreciate it and think that the food is exquisite.

Thus can also being applied to a hotel where the Geographical position by the sea is criticized by the costumers.
If the hotel is 200 meters from the beach remote, the user No.1 will think that the structures 500 m. distant from the sea makes no difference, but for the tourists No.2 that get used to higher standards will think that it is a to long way to shuffling to come to the beach..

The social travel should exceed these limits and gives the hoteliers the opportunity to have reviews and information of anonymous users and to interface with habits and pasted data (it would be possible to open up a debate approximately the privacy but the quotient of private information of the user should be voluntary).

There are several sites "similar to social travel" like Localyte where people from different regions leaves reviews and discussions, but also in this case we only know the identity of the user and not the habits and tastes of them.

Thanks to the project consultants by TripAdvisor and Tripfriends is attempted through the integration of Facebook to have a full picture of the online activity and to protect and reveal false reviews. We will carefully continue to follow the evolution of this tool.